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launch in Kuwait

Cvstos celebrates its launch in Kuwait with Behbehani Prestige

Cvstos is proud to announce its official arrival in Kuwait, marking a new chapter in its Middle Eastern expansion. In partnership with the renowned retailer Behbehani Prestige, the brand hosted an exclusive launch event that combined Swiss horological excellence with Kuwaiti hospitality.

Cvstos Launch with Behbehani Prestige in Kuwait

A strategic partnership with Behbehani Prestige

The launch signifies a powerful alliance with Behbehani Prestige, the region's most esteemed destination for luxury timepieces. By joining Behbehani’s curated selection, Cvstos finds a home that mirrors its own values: a commitment to heritage, uncompromising quality, and a forward-thinking vision of luxury.

Sassoun Sirmakes and Stefan Kunz

An evening of elegance at the Four Seasons

To celebrate this milestone, an intimate and sophisticated event was held at the Cigar Lounge of the Four Seasons Kuwait. Around forty guests, collectors, and watch enthusiasts gathered in this refined setting to discover the bold world of Cvstos.

The evening was graced by the presence of Sassoun Sirmakes, CEO and Founder of Cvstos, alongside Managing Director Stefan Kunz. Their visit provided an opportunity to tour the new dedicated space within Behbehani and engage directly with the local community of connoisseurs.

Challenge Kachanov Sapphire Rhutenium Bridges Unique Piece

A powerful tribute: "Talal Behbehani" Unique Piece

The highlight of the opening speech delivered by Sassoun Sirmakes was the unveiling of a unique masterpiece: the Challenge Kachanov Sapphire Rhutenium Bridges. Specifically created for this occasion, this exceptional timepiece serves as a bridge between Geneva’s micromechanical artistry and Kuwait’s prominent legacy.

A vibrant tribute to the partnership that will now bring the brand’s avant-garde collections to the heart of Kuwait City.